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Birkenstock social media dataset

Birkenstock social media dataset

42,579 social media mentions about Birkenstock across 8 social networks.

8 social networks

2022 - 2026

Updated monthly

Mentions

42,579

Views

38.8M

Engagement

9.4M

Sample data

[ { "platform": "[redacted]", "type": "content", "content_type": "video", "id": "7616114800862563614", "url": "[redacted]", "title": null, "text": "My Birkenstock wasn’t happy with me doing the dance again #dance #viraldance #doubledutchbus #trending #teacher ", "text_snippet": null, "timestamp": "2026-03-11T21:35:32Z", "lang": "en", "hashtags": [ "dance", "viraldance", "doubledutchbus", "trending", "teacher" ], "author": { "id": "6758979141146510341", "username": "noellelovessloths", "display_name": "Noelle Zoeller" }, "engagement": { "like_count": 95600, "comment_count": 520, "share_count": 2021, "bookmark_count": 3195, "play_count": 1700000 }, "media": [ { "type": "video", "url": "[redacted]" } ], "metadata": null }, { "platform": "[redacted]", "type": "content", "content_type": "video", "id": "oh-RL4A5gV8", "url": "[redacted]", "title": "Things Nobody Cared About Until Social Media Made Them Expensive", "text": "00:00 Stanley Cups\n01:31 Carhartt Jackets\n02:53 Tinned Fish\n03:59 The Pink Princess Philodendron\n05:30 Birkenstock Boston Clogs\n07:01 Vintage Pyrex\n08:30 Birria Tacos\n09:46 Squishmallows\n11:07 Custom Mechanical Keyboards", "text_snippet": null, "timestamp": "2025-11-11T16:30:33Z", "lang": "en", "hashtags": [], "author": { "id": "UCYwOOHF1BZ_hqPVnLnrT_fw", "username": "@ChillDudeExplains", "display_name": "Chill Dude Explains" }, "engagement": { "view_count": 255178, "like_count": 7599, "comment_count": 1081 }, "media": [ { "type": "video", "url": "[redacted]" } ], "metadata": { "keywords": null } }, { "platform": "[redacted]", "type": "content", "content_type": "video", "id": "aLUXUcNxa8g", "url": "[redacted]", "title": "BIGGY'S INSANE 17th BIRTHDAY (surprise present ruined) Norris Nuts", "text": "It's Biggy's 17th Birthday, and we are celebrating with a massive day of surprises, gourmet food, and an epic 17-present haul! This is his last year before turning 18, and the Norris Nuts went all out with a luxury experience at Crown Sydney. THE SURPRISE: Sabre has surprise planned, but a major mistake leads to a \"Banger Present\" being revealed way too early! \nTHE HAUL: Biggy unboxes an incredible list of gifts including:\n\nDesigner Fashion: Birkenstock clogs, Billabong board shorts, and a Scuff", "text_snippet": null, "timestamp": "2026-02-21T09:15:00Z", "lang": "en", "hashtags": [], "author": { "id": "UCYd0us2OtW4d4-1cfpT2ktw", "username": "@norrisnuts", "display_name": "The Norris Nuts" }, "engagement": { "view_count": 150108, "like_count": 5283, "comment_count": 1010 }, "media": [ { "type": "video", "url": "[redacted]" } ], "metadata": { "keywords": null } } ]

About this dataset

This dataset captures 42,579 social media mentions about Birkenstock across 8 social networks.

Data is collected using Datashake's data collection infrastructure covering Reddit, YouTube, TikTok, Instagram, Facebook, X, Bluesky, and LinkedIn.

Boolean query used

"Birkenstock" OR "#birkenstock"

This dataset is generated by running the above query across social networks. All matching posts and their comments are included.

Data fields included

platform

string

url

string

type

string

content_type

string

id

string

text

string

timestamp

ISO 8601

lang

string

hashtags

array

author

object

mentions

array

engagement

object

media

object

metadata

object

title

string

text_snippet

string

$41

Based on 42,579 mentions at $0.00096/mention

Buy dataset

Delivered via JSON/CSV

Mentions

42,579

Views

38.8M

Engagement

9.4M

Social networks

8

Date range

2022 - 2026

Format

JSON / CSV

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