Black Friday social media dataset

Sample data

[ { "platform": "[redacted]", "type": "content", "content_type": "text", "id": "t3_1s7yjhv", "url": "[redacted]", "title": "When did you get your first smartphone?", "text": "I got one on Black Friday 2013 and I got a ZTE AWE. So one of those lower end range smartphones at that time.", "text_snippet": null, "timestamp": "2026-03-30T18:13:53Z", "lang": "en", "hashtags": null, "author": {"id": "t2_1ytrz48a43", "username": "Johnwick124520"}, "engagement": {"like_count": 15, "comment_count": 56}, "media": null, "metadata": {"flair": "Discussion"} }, { "platform": "[redacted]", "type": "content", "content_type": "link", "id": "t3_1rx1whf", "url": "[redacted]", "title": "Kamakura Clearance Event", "text": "35% off with 40% off if you join their site. Not as good as the black Friday deal, but they rarely have any sale.", "text_snippet": null, "timestamp": "2026-03-18T11:59:09Z", "lang": "en", "hashtags": null, "author": {"id": "t2_f8tkc", "username": "Mercury82jg"}, "engagement": {"like_count": 46, "comment_count": 26}, "media": [{"type": "link", "url": "[redacted]"}], "metadata": {"flair": ""} }, { "platform": "[redacted]", "type": "content", "content_type": "image", "id": "t3_1rtimd3", "url": "[redacted]", "title": "Router positioning", "text": "I'm installing home networking on my new house. I already bought a TP-LINK Archer BE400 during black Friday.", "text_snippet": null, "timestamp": "2026-03-14T12:50:11Z", "lang": "en", "hashtags": null, "author": {"id": "t2_a612atrf", "username": "ZUCCHY-"}, "engagement": {"like_count": 89, "comment_count": 23}, "media": [{"type": "image", "url": "[redacted]"}], "metadata": {"flair": "Unsolved"} } ]