Day of the Dead social media dataset

Sample data

[ { "platform": "[redacted]", "type": "content", "content_type": "video", "id": "DIv_Nzvrjvk", "url": "[redacted]", "title": "Can I Shake Off The Winter Blues With An Epic 190km Gravel Ride?", "text": "Simon takes on the \"White Horse Round,\" a brutal 190km gravel route in the southwest of England, in an attempt to set a new Fastest Known Time. Battling relentless mud, freezing headwinds, and the bleak landscapes of Salisbury Plain, he pushes his body and his Pinarello to the limit to beat the 8-hour mark. Watch to find out if the conditions—and the official FKT calendar—are on his side in this epic solo challenge.\n\nChapters: ⏱️\n00:00 - Intro: The 190km Gravel Challenge\n02:11 - The Route: The W", "text_snippet": null, "timestamp": "2026-03-21T10:00:00Z", "lang": "en", "hashtags": [ "#gcn", "#cycling", "#roadcycling", "#roadbike", "#bike", "#bikes", "#bikelife" ], "author": { "id": "UCuTaETsuCOkJ0H_GAztWt0Q", "username": "@gcn", "display_name": "Global Cycling Network" }, "engagement": { "view_count": 82791, "like_count": 4829, "comment_count": 300 }, "media": [ { "type": "video", "url": "[redacted]" } ], "metadata": { "keywords": null } }, { "platform": "[redacted]", "type": "content", "content_type": "video", "id": "TfVW57toTV4", "url": "[redacted]", "title": "30 Horror Movie Survivors Who Probably Wished They Hadn't", "text": "Surviving a horror film isn't always a blessing.\n\n0:00 - Intro\n0:42 - The Strangers - Kristen McKay\n1:52 - House Of 9 - Lea\n2:56 - Day Of The Dead - The Three Survivors\n4:13 - Carrie (2013) - Sue Snell\n5:20 - Spiral - Detective Ezekiel Banks\n6:31 - The Collector - Hannah Chase\n7:42 - Don't Look Now - Laura Baxter\n8:34 - Paranormal Activity 2 - Ali Rey\n10:00 - The Loved Ones - Brent Mitchell\n11:22 - Bird Box - The Survivors \n12:13 - Cube Zero - Eric Wynn\n13:01 - The House Of The Devil - Samantha ", "text_snippet": null, "timestamp": "2026-02-14T19:00:00Z", "lang": "en", "hashtags": [], "author": { "id": "UCDC0cYnLdXtMoTdQTfgjozw", "username": "@WhatCultureHorror", "display_name": "WhatCulture Horror" }, "engagement": { "view_count": 50816, "like_count": 1400, "comment_count": 105 }, "media": [ { "type": "video", "url": "[redacted]" } ], "metadata": { "keywords": null } }, { "platform": "[redacted]", "type": "content", "content_type": "image", "id": "2042244015777820771", "url": "[redacted]", "title": null, "text": "Two Cultures. One Family.\n\nThe San Diego Padres’ Nike MLB City Connect uniform is a continued celebration of the binational region, culture and traditions.\n\nFrom the La Catrina patch to the marigold pattern sublimated onto the sleeves and bone-colored pants, the uniforms were inspired by Dia de los Muertos, as The Padres honor the traditions and the people that make the region special. \n\nAvailable now at https://t.co/eacxrL7nY7", "text_snippet": null, "timestamp": "2026-04-09T14:11:31Z", "lang": "en", "hashtags": null, "author": { "id": "415859364", "username": "Nike", "display_name": "Nike", "verified": true }, "engagement": { "view_count": 87230, "like_count": 1235, "comment_count": 25, "repost_count": 178, "bookmark_count": 55 }, "media": [ { "type": null, "url": "[redacted]" }, { "type": null, "url": "[redacted]" } ], "metadata": null } ]