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Michael Kors social media dataset

Michael Kors social media dataset

This dataset contains 66,300 social media mentions of Michael Kors, capturing fashion week runway coverage, celebrity endorsements, and luxury lifestyle moments shared by influencers and brand enthusiasts.

8 social networks

2022 - 2026

Updated monthly

Mentions

66,300

Views

148.9M

Engagement

19.9M

Sample data

[ { "platform": "[redacted]", "type": "content", "content_type": "video", "id": "7607195306224143646", "url": "[redacted]", "title": null, "text": "Opulent textures spotted on the Fall/Winter 2026 Michael Kors Collection runway. #MichaelKorsCollection #NYFW", "text_snippet": null, "timestamp": "2026-02-15T20:43:18Z", "lang": "en", "hashtags": [ "michaelkorscollection", "nyfw" ], "author": { "id": "6859778512657875973", "username": "michaelkors", "display_name": "Michael Kors", "verified": true }, "engagement": { "like_count": 6337, "comment_count": 31, "share_count": 93, "bookmark_count": 541, "play_count": 236100 }, "media": [ { "type": "video", "url": "[redacted]" } ], "metadata": null }, { "platform": "[redacted]", "type": "content", "content_type": "video", "id": "7579784220948696351", "url": "[redacted]", "title": null, "text": "Like i really am out here living my Barbie doll Polly pocket dream life huh!! I even have the fur boots! @Michael Kors ily ✨🩷", "text_snippet": null, "timestamp": "2025-12-03T23:54:20Z", "lang": "en", "hashtags": null, "author": { "id": "60753312173527040", "username": "mylifeaseva", "display_name": "Eva Gutowski", "verified": true }, "engagement": { "like_count": 4507, "comment_count": 45, "share_count": 25, "bookmark_count": 110, "play_count": 240000 }, "media": [ { "type": "video", "url": "[redacted]" } ], "metadata": null }, { "platform": "[redacted]", "type": "content", "content_type": "video", "id": "7607205391738391838", "url": "[redacted]", "title": null, "text": "“I couldn’t celebrate my 45th anniversary without Christy Turlington, who starred in my very first ad campaign. She’s a magical New York woman.” Legendary supermodel #ChristyTurlington closes the Fall/Winter 2026 Michael Kors Collection show at The Met Opera. #MichaelKorsCollection #NYFW", "text_snippet": null, "timestamp": "2026-02-15T21:55:00Z", "lang": "en", "hashtags": [ "christyturlington" ], "author": { "id": "6859778512657875973", "username": "michaelkors", "display_name": "Michael Kors", "verified": true }, "engagement": { "like_count": 1988, "comment_count": 32, "share_count": 29, "bookmark_count": 131, "play_count": 98300 }, "media": [ { "type": "video", "url": "[redacted]" } ], "metadata": null } ]

About this dataset

This dataset captures the intersection of high fashion and social media culture around Michael Kors, featuring runway show commentary from New York Fashion Week, celebrity and influencer styling posts, and brand anniversary celebrations with iconic supermodels. The conversations span from professional fashion coverage to personal lifestyle content showcasing luxury accessories and seasonal collections.

Fashion brands can leverage this data to understand how runway presentations translate to social media buzz, track influencer engagement patterns with luxury accessories, and analyze the effectiveness of celebrity partnerships and milestone campaigns. The dataset is particularly valuable for studying fashion week social media strategies and luxury lifestyle brand positioning.

Boolean query used

"Michael Kors"

This dataset is generated by running the above query across social networks. All matching posts and their comments are included.

Data fields included

platform

string

url

string

type

string

content_type

string

id

string

text

string

timestamp

ISO 8601

lang

string

hashtags

array

author

object

mentions

array

engagement

object

media

object

metadata

object

title

string

text_snippet

string

$64

Based on 66,300 mentions at $0.00096/mention

Buy dataset

Delivered via JSON/CSV

Mentions

66,300

Views

148.9M

Engagement

19.9M

Social networks

8

Date range

2022 - 2026

Format

JSON / CSV

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